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Posts tagged ‘fundraising’

Jun 9

Growing by the day!

Our Football Business Networking Event at the Etihad Stadium is growing by the day!

Our events are the ideal environment for anyone in the football industry to come and meet potential partners and suppliers, with networking the core focus of the day.

Running from 10.30am-3pm. There’ll also be refreshments and lunch are provided to all our guests.

We’ll also be shortly announcing an exciting Q+A Panel on the changing face of sponsorship, made up of influential industry figures and put together by one of our sponsors Acrobat FCSM, which will be well worth attending.

It’s FREE* to attend as a delegate for all clubs officials and businesses, so why not join us at the Eithad for a great day of talking all things football!

https://www.footballtradedirectory.com/book-delegate-ticket?cat=111281


Speakers to include:

Adrian Stores

CEO at ACROBAT FCSM – strategic marketing, sponsorship and fundraising agency.  Former Chair to Chartered Institute of Marketing’s specialist sports consultants and worked on projects for some of the top brand names as defined in the Deloitte’s “Football Finance Report” and Brand Finance’s “Sporting Brands”.

Ming Zhao

Marketing Manager at Blackburn Rovers FC.  Respected football commentator for leading broadcasters in China including on: PP Sport; Super Sports; PP Sport; and iQIYI Sports.  Ming is an advocate of DDDM (data-driven decision-making) and is keen on helping leading brands achieve competitive advantage with his data savvy and multilingualism.

Dan Wilson

Partner at Sedulo. He graduated from Manchester Business School with a first class degree.  Dan works closely with all the sports clients at Sedulo ranging from football to rugby league clubs and also specialising in the National Governing Body industry.  He was FD at a professional football club for 3 years.

Giorgi Jashiashvili

Giorgi is the CEO and a co-founder of Enefty, the no-code fan engagement platform based in Berlin. After spending multiple years in advertising, fan engagement and community management areas, he has founded Enefty to help clubs with sponsorships and fundraising by utilizing the latest NFT (Non-Fungible Token) technology.

Jun 27

Folau Folly

Folly according to the dictionary means:

“lack of good sense; foolishness”.

“an act of sheer folly”.

One might argue that the recent catalogue of events, mirrors this definition, when considering the case of an ex-Australian rugby player, who was banned for explitives against gay people, under the disguise of a so-called commitment to Christian values.

We write about it here, because of the apparent lack of tolerance to sexual orientation, but also as it has now entered the funding arena and is a topic of debate – a discipline in which ACROBAT FCSM is well versed, so here’s one opinion.

By way of background, a respected funding platform – in fact crowdfunding site – called GoFundMe, exerted its own censorship, when it barred controversial rugby player Israel Folau from using its platform to raise monies towards his legal fees.

One might argue, as we do on our own crowd funding platform – Crowd Scrum – that the prerequired moderation should have deterred the application before its launch. This rather than an u-turn based on a clamour of protests.

Should an appeal to raise legal funds to back an ‘accused’ be allowed? Of course, there should be some place for anyone to turn to if they seek to secure a groundswell of support over a campaign or matter, in their corner (as long as legal!). The reason given by GoFundMe was it breached its’inclusivity’ code, hence the expelling. We wouldn’t have contemplated for one second any backing of this cause – nor indeed normally any appeal with religious ‘blinkers’ or overt undertones.

However, there appears light at the end of the tunnel for Israel, in that a platform that shares his religious beliefs, has facilitated the new, fundraising appeal and indeed become major donor to give the campaign a ‘kick start’.

The player has sought to raise AU$3 million ($2.08 million; €1.83 million) to appeal against Rugby Australia’s decision to sack him for making homophobic comments on his social media.

GoFundMe had collected AU$760,000 (but refunded these pledges to donors and never remitted therefore to Folau). Now, the Australia Christian Lobby (ACL) has since took three days to collect AU$ 2 million and rising.

What’s your take. As a thought provoker, we recite the quote:

“Religion leaves no room for human complexity”.

Daniel Radcliffe

Feb 27

Helping NGBs build a blueprint for financial freedom

Brought to you by Sedulo, lead advisors to NGBs in sports nationwide.

Funding The Future of British Sport is a dynamic workshop day exploring the potential fundraising and sponsorship opportunities available to sporting National Governing Bodies.

Spend a day in collaboration with your fellow NGB counterparts, discussing ideas for financing your sport and reducing your dependence on traditional funding.

Our panel will engage an audience of NGB representatives in a discussion around funding the future of British sport, followed by a Q&A session.

The Afternoon will comprise of two in-depth discussions focused on Sponsorship and Alternative Financing led by the Panel chairs.

Panellists:

– Host Steve Hanley (Host and commercial sports consultant)

– John Brady (Development Manager and NGB lead)

– Max Eppel (Sports Finance expert)

– Dan Wilson (Sedulo’s Financial Advisor to NGBs and sports clientele)

– Richard Millington (Partner lawyer and NGB ‘shaper’ in recent workload)

– Adrian Stores (Sponsorship and funding consultant to NGBs).

If you have any contacts in governing bodies in sport, do feel free to invite. The booking link is at: https://www.eventbrite.co.uk/e/funding-the-future-of-british-sport-tickets-56802246047

Dec 8

eBay #FootballFinance

What next #footballfinance Basingstoke FC up for sale on ebay

http://www.ebay.co.uk/itm/BASINGSTOKE-TOWN-FOOTBALL-CLUB-/162310949891?hash=item25ca7c8c03

Though Seller has no history on ebay??? Oh hang on a minute, it’s just a publicity stunt!

http://www.bbc.co.uk/sport/football/38227594

Though why not I say.  I’m aware of all sorts of fundraising, many often not traditional, but as someone once said “unusual results can require unusual methods”.  And personally I’m all for it if both ethical and helps a Client secure its financial and fundraising targets.

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